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Business Digitalization Implications

Digitalization is among the key factors that contribute to a company’s growth. It is actually more than the eradication of paper documents and employing computers to log info – it can be about creating a new way of doing business that focuses on client satisfaction, internal connection, and the flow details. It is regarding being more efficient, gaining awareness over company spend and making decisions with correct numbers, and also connecting your complete team to a common mission that drives international growth.

This can be a dynamic method that changes the ways businesses create and capture worth in the marketplace. It may also accelerate the obsolescence of an firm’s current business model (BM). As digitalization has the potential to influence a company’s competitive situation, firms should be constantly conscious of digitalization’s effect on their BMs and the associated with business environment.

To explore the impression of digitalization on a firm’s BM, qualitative empirical data were accumulated from doze interviewees employed in two different industries, car and media channels. Due to the fact that equally industries are seen as different organization models, this kind of research design allowed for a great in-depth a comparison of how digitalization impacts the building blocks of an firm’s BM.

The interviews revealed that inside the media market, the impact of digitalization was felt most clearly in connection with value creation and benefit capture aspects. This was largely due to the fact that the press industry locations strong emphasis on the customer channel, therefore causing digitalization to have an early on impact on the company’s BM.

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